--- title: "RB2B Pricing (2026): Plans, Costs and Free Plan" description: "RB2B pricing checked Oct 17, 2026: plans from $79 a month, plus the free plan and hidden costs." path: /compare/rb2b/pricing family: pricing updated: 2026-10-17 html: /compare/rb2b/pricing sources: - "https://www.rb2b.com/pricing" - "https://www.rb2b.com/faq" - "https://www.rb2b.com/integrations" - "https://www.rb2b.com/about" - "https://support.rb2b.com/en/articles/13285979-updates-to-rb2b-billing-and-subscription-plans-january-2026" - "https://support.rb2b.com/en/articles/8943609-plans-pro-and-pro" - "https://support.rb2b.com/en/articles/8938455-plan-free" - "https://support.rb2b.com/en/articles/9341254-understanding-the-rb2b-credit-system" - "https://support.rb2b.com/en/articles/14035372-plan-clay-agency" - "https://www.rb2b.com/academy/paid-ads-with-rb2b-beginners-guide" - "https://www.leadfeeder.com/pricing/" - "https://www.warmly.ai/p/pricing" facts: starting_price: "$79 a month" billing: "Monthly only" free_plan: "Yes" unit: "Flat price per account" verified: "Oct 17, 2026" --- # RB2B Pricing (2026): Plans, Costs and Free Plan RB2B costs $79 to $199 a month on monthly billing, with no annual price listed, as of Oct 17, 2026. Free plan with company-level ID on 150 credits a month, after a 7-day full-featured trial with no card. ## RB2B Plans and Prices **In short:** RB2B lists 4 plans, all with public prices (checked Oct 17, 2026). **RB2B plans and prices** | Plan | Monthly | Annual (per month) | Unit | Includes | | --- | --- | --- | --- | --- | | Free | Free | Not published | Flat | 150 credits a month; Company-level ID worldwide; Person-level profiles masked: no names, emails or LinkedIn URLs; Slack and Teams alerts | | Starter | $79 | Not published | Flat | 300 credits a month; Person-level ID for US visitors with LinkedIn URLs; No email addresses; Slack and Teams only, no CRM or other integrations; Overage 45 cents per resolution | | Pro | $149 | Not published | Flat | 600, 1,250 or 2,500 credits a month for $149, $249 or $349; Person-level ID for US visitors with business emails; Hot Pages, Hot Leads and traffic exclusions; All integrations, including HubSpot, Salesforce, Clay, Zapier and webhooks; Overage 25 cents per resolution | | Pro+ | $199 | Not published | Flat | 600 to 12,500 credits a month for $199 to $849; Everything in Pro; Premium Resolution: a waterfall of external identity graphs; 35-45% listed coverage, against 15-20% on Starter and Pro; Overage 25 cents per resolution | USD per unit per month, from RB2B's pricing page, checked Oct 17, 2026. ## What a Team Pays **In short:** RB2B charges a flat price per account, not per seat. Where a plan lists a user limit, it is shown below. - Starter: $79 a month on monthly billing. - Pro: $149 a month on monthly billing. - Pro+: $199 a month on monthly billing. ## Is There a Free Plan? **In short:** Yes. Free plan with company-level ID on 150 credits a month, after a 7-day full-featured trial with no card. The Free plan includes: - 150 credits a month - Company-level ID worldwide - Person-level profiles masked: no names, emails or LinkedIn URLs - Slack and Teams alerts Paid plans start at $79 a month (Starter, monthly billing). ## Hidden Costs and Limits **In short:** 5 costs and limits from RB2B's public pages to check before you buy. - Plans are month to month. RB2B stopped offering annual plans on January 15, 2026; accounts already on an annual plan can keep it. - A credit is one unique visitor identified in a 30-day period, at person or company level, so company-only matches use credits too. - Pro+ above 12,500 credits a month: Contact sales. - Extra domains on Pro and Pro+ cost $99 a month, up to 5. - RB2B's help center also lists a Clay Agency plan, not shown on the pricing page: $49 a month for 1,250 credits, delivered only to Clay. ## Is RB2B Worth the Price? **In short:** Ken's view: RB2B is worth it if you want to see which companies visit your site for free and name US visitors from $79 a month. Ken's view, from RB2B's public pages. It is worth the price if: - You want to see which companies visit your site for free and name US visitors from $79 a month. - You already run outreach in Instantly, Smartlead, HeyReach, Clay or your CRM and want named US visitors fed into it. - You want month-to-month billing with no annual contract. Limits to weigh against the price: - Person-level identification covers US visitors only; visitors elsewhere are identified at company level. - Every identified visitor uses a credit, company-only matches included, so the Free plan's 150 credits a month cover 150 companies at most. - Starter has no email addresses and no integrations beyond Slack and Teams; CRM, Clay and outreach tools start at Pro, $149 a month. - RB2B does not send email or LinkedIn outreach itself: it hands visitors to tools like Instantly, Smartlead and HeyReach. ## Cheaper or Simpler Options **In short:** No other tool we track in the same category starts below RB2B's $79 a month; the 2 other tools listed have the next lowest published starting prices, cheapest first, each with the date we checked it. **Starting prices of other tools to compare with RB2B** | Tool | Starting price | Free plan | Checked | | --- | --- | --- | --- | | [Leadfeeder (Dealfront)](/compare/leadfeeder/pricing) | $79 a month (Discover, billed annually; $113 on monthly billing) | Yes | Oct 17, 2026 | | Warmly | $99 a month (API and MCP Starter, Growth and Pro, monthly billing) | Yes | Oct 17, 2026 | Starting price is the lowest published price on each tool's pricing page, on the date shown. ## Frequently Asked Questions **In short:** 4 common questions about RB2B pricing. ### How much does RB2B cost per month? RB2B costs $79 to $199 a month on monthly billing, with no annual price listed, as of Oct 17, 2026. The cheapest paid option is $79 a month (Starter, monthly billing). ### Does RB2B have a free plan? Yes. Free plan with company-level ID on 150 credits a month, after a 7-day full-featured trial with no card. ### Is RB2B cheaper annually? RB2B lists no annual price; its paid plans are billed monthly. ### What costs extra on RB2B? Extra domains on Pro and Pro+ cost $99 a month, up to 5. RB2B's help center also lists a Clay Agency plan, not shown on the pricing page: $49 a month for 1,250 credits, delivered only to Clay. ## Related - [Ken vs other tools](/compare): Comparisons and pricing guides - [6sense pricing](/compare/6sense/pricing): Sold by quote - [Demandbase pricing](/compare/demandbase/pricing): Sold by quote - [Leadfeeder (Dealfront) pricing](/compare/leadfeeder/pricing): From $79 a month - [Terminus pricing](/compare/terminus/pricing): Sold by quote ## Sources | Source | URL | Checked | | --- | --- | --- | | RB2B pricing | https://www.rb2b.com/pricing | 2026-10-17 | | RB2B FAQ | https://www.rb2b.com/faq | 2026-10-17 | | RB2B integrations | https://www.rb2b.com/integrations | 2026-10-17 | | About RB2B | https://www.rb2b.com/about | 2026-10-17 | | RB2B help: Updates to RB2B billing and subscription plans (January 2026) | https://support.rb2b.com/en/articles/13285979-updates-to-rb2b-billing-and-subscription-plans-january-2026 | 2026-10-17 | | RB2B help: Plans: Pro and Pro+ | https://support.rb2b.com/en/articles/8943609-plans-pro-and-pro | 2026-10-17 | | RB2B help: Plan: Free | https://support.rb2b.com/en/articles/8938455-plan-free | 2026-10-17 | | RB2B help: Understanding the RB2B credit system | https://support.rb2b.com/en/articles/9341254-understanding-the-rb2b-credit-system | 2026-10-17 | | RB2B help: Plan: Clay Agency | https://support.rb2b.com/en/articles/14035372-plan-clay-agency | 2026-10-17 | | RB2B Academy: Paid ads with RB2B | https://www.rb2b.com/academy/paid-ads-with-rb2b-beginners-guide | 2026-10-17 | | Leadfeeder pricing | https://www.leadfeeder.com/pricing/ | 2026-10-17 | | Warmly pricing | https://www.warmly.ai/p/pricing | 2026-10-17 | ## Changelog - 2026-10-17: Page published with RB2B prices checked on Oct 17, 2026.