# Pricing

**The better way to do outbound.** One platform for research, data, sending and replies. Try it free, or let our team run it for you.

> Start free with 1,000 credits. No card. Kenso Platform is $200/mo with 200,000 sends and 5,000 credits every month. Data, AI and Kenso infrastructure are paid in credits at $0.02 each. Want our team to run it? Done for you starts at $75 per held meeting, plus contact fees ($500 a month minimum), for B2B companies with 10+ paying customers.

## How to read these numbers

- List prices in **USD**.
- **1 credit = $0.02.** Prices show credits and dollars, for example 3,000 credits ($60).
- Credits are **whole credits**. Anything under 1 credit per unit is quoted **per 1,000**.
- **Included credits** (5,000 credits a month on Kenso Platform) roll over one month: they expire at the end of the next billing month. Quarterly and annual plans still get their credits monthly.
- **Purchased credits** never expire. Packs of 1,000 credits cost $20, any quantity; whatever a pack leaves over carries into next month.
- **Buy Kenso Platform** opens Kenso app sign-up at `/get-started?plan=platform&period=monthly|quarterly|annual`.
- **Free** opens the app's Get early access sign-up at `/get-started`: 1,000 credits once, no card.
- The Kenso Platform plan is the only line billed in dollars. Everything else is credits.
- **As JSON**, no key: [/api/pricing](/api/pricing) has every price on this page and the Done for you tables; [/api/pricing/estimate](/api/pricing/estimate?result=meeting&acv=25000&customers=40) prices one Done for you deal at each fit tier. OpenAPI: [/api/pricing/openapi.json](/api/pricing/openapi.json).

## Plans

| Plan | Price | Billed | Sends included / month | Credits included / month | How to buy |
| --- | --- | --- | --- | --- | --- |
| Free | $0 | Never, no card | None (every send costs credits) | 1,000 once | [Start free](https://app.ken.so/get-started) |
| Kenso Platform (monthly) | $200/mo | $200 every month | 200,000 | 5,000 | [Buy Kenso Platform](https://app.ken.so/get-started?plan=platform&period=monthly) |
| Kenso Platform (quarterly) | $180/mo (10% off) | $540 every 3 months | 200,000 | 5,000 | [Buy Kenso Platform](https://app.ken.so/get-started?plan=platform&period=quarterly) |
| Kenso Platform (annual) | $160/mo (20% off) | $1,920 every year | 200,000 | 5,000 | [Buy Kenso Platform](https://app.ken.so/get-started?plan=platform&period=annual) |
| Done for you | From $75 per held meeting + contact fees ($500 a month minimum) | Per held meeting, contact fees monthly | Run by our team | Run by our team | [Get my price](/done-for-you#quote) |

Kenso Platform also includes 1 free AI Campaign build per billing month. Free sends from your own inboxes; Kenso inboxes, domains and LinkedIn accounts need Kenso Platform. Done for you is from $75 per held meeting, plus contact fees ($500 a month minimum): our team runs your outbound and you pay for held meetings with buyers in your ICP. Accounts contacts: $0.50 each in their first month, then $0.10 for each month they stay on your accounts page. They get full enrichment, signals and a custom Studio page. We never bill more of them than the volume we agree on the pricing call. Campaign leads: $0.05 each, charged once, in the month we first reach them by email, LinkedIn or call. A contact never pays both. The minimum is $500 a month, on contact fees only. Results come on top. The term is 3 months, and the first 3 months' minimum, $1,500, is paid upfront. No domain fee. For B2B companies with 10+ paying customers. See [done for you](/done-for-you) for the full price ladder and fit score.

## What each plan includes

### Free - $0

Try the whole workflow on your own inboxes. 1,000 credits once, no card.

- Free CRM
- 1,000 credits ($20), one time
- Launch campaigns and send from your own inboxes
- Every send costs credits: 25 credits per 1,000 ($0.50)
- Unlimited Seats
- Find emails, qualify and personalize using credits

### Kenso Platform - $200/mo

Everything in Kenso, with sends and credits every month. Monthly: $200/mo, billed monthly. Quarterly -10%: $180/mo, $540 every 3 months. Annual -20%: $160/mo, $1,920 billed yearly. Cancel any time. You keep everything you've built.

- 200,000 email sends a month
- 5,000 credits per month (usually 2,000 contacts)
- 1 free AI Campaign a month
- Unlimited Email Verification
- Unlimited Profile & Company Enrichment
- Unlimited Email Warmup
- Unlimited Contacts
- Unlimited Seats

### Done for you - from $75 / held meeting

Our team runs your outbound end to end. You pay per result: meetings that happen. Plus contact fees from $0.05 a contact, $500 a month minimum. For B2B companies with 10+ paying customers.

- Our team builds lists, writes copy, sends and handles replies
- You pay only for held meetings with buyers in your ICP
- No-shows are free
- Weekly reports
- GTM strategy once every 3 months
- Dedicated account manager
- 1 meeting with your manager per month

## Agencies

**Agencies:** one Kenso Platform plan covers every client. Unlimited white-label workspaces, one credit balance, no per-client fees.

- Unlimited workspaces. Credits pool at your agency (billing) workspace. New client workspaces start with a 0-credit monthly cap, so set one before they can spend.
- There is no per-client or per-inbox fee. Connect as many of your own inboxes and domains as you want. Kenso inboxes cost credits, as on the rate card.

## Everything in Kenso.

CRM, campaigns, data, delivery, replies, meetings, workflows and integrations in one product.

### CRM

- Research agent writes a why-now brief
- Signals and heating-up alerts
- Buying committee mapping
- Account tiers and routing
- Automatic record & pipeline updates

### Campaigns

- Build your campaigns with AI
- Email and LinkedIn steps in one sequence
- AI Segmentation and Scoring, with different copy for each segment
- A/B tests split by company
- Landing pages personalized for each company

### Lists and data

- Kenso Search for people and companies
- Kenso Email Finder and email waterfall
- Unlimited Email Verification
- Unlimited Profile & Company Enrichment
- Website data for every company
- Import from HubSpot, Salesforce or CSV

### Delivery

- Google, Outlook, Azure and SMTP inboxes
- Unlimited Email Warmup
- Blacklist, bounce and DNS monitoring
- Inbox placement tests

### Inbox and replies

- One inbox for email and LinkedIn
- AI reply agent that knows your accounts
- Offers open times and books the meeting

### Knowledge

- One memory for every Kenso agent and your own AI agents
- Writing style learned from your sent mail
- Uploads and watched website pages
- Skills and custom agents

### Meetings

- Kenso Scheduler booking pages on your own domain
- Round robin and collective team meetings
- Google and Outlook calendar sync
- Kenso Notetaker for Mac and Windows, no bot
- Meeting briefs before every call

### Workflows and access

- Workflows with triggers and AI, data and send steps
- Ken builds a workflow from your goal
- White-label workspaces with client seats
- Unlimited Seats
- Advanced roles and granular permissions

### Integrations

- API and webhooks
- MCP for any AI agent
- HubSpot, Salesforce, Pipedrive, Attio and Close
- Bring your own email-finder and AI keys instead of spending credits

## How Kenso credits work.

Credits pay for data, AI and inboxes from Kenso. The rest is included in your plan.

### Unlimited on Kenso Platform

- Unlimited Email Verification
- Unlimited Profile & Company Enrichment
- Unlimited Email Warmup
- Unlimited Contacts
- Unlimited Seats
- Unlimited Workflows
- Unlimited Campaigns
- Unlimited Kenso Search for people and companies (emails Ken finds cost 1 credit each)
- Free emails you upload or find with your own provider key

Fair-use rate limits apply.

### Estimate your monthly credits

The estimator takes qualified contacts per month and emails per contact. Each qualified contact is a finished lead: 3 rows qualified + 1 valid email + 1 personalization = 1.45 credits. Sends are contacts x emails per contact; Kenso adds one Kenso inbox (200 credits ($4) a month) per 25 sends a day over 30 days, and sends beyond the 200,000 included cost extra. The first 5,000 credits are included; the rest come in packs of 1,000 ($20).

| Contacts / month | Emails per contact | Sends / month | Kenso inboxes | Contact credits | Inbox credits | Extra-send credits | Total credits | Result |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| 500 | 3 | 1,500 | 2 | 725 | 400 | 0 | 1,125 | Covered by the 5,000 credits in Kenso Platform |
| 2,000 | 3 | 6,000 | 8 | 2,900 | 1,600 | 0 | 4,500 | Covered by the 5,000 credits in Kenso Platform |
| 3,000 | 4 | 12,000 | 16 | 4,350 | 3,200 | 0 | 7,550 | 5,000 included, plus 3,000 credits to buy ($60) |
| 10,000 | 4 | 40,000 | 54 | 14,500 | 10,800 | 0 | 25,300 | 5,000 included, plus 21,000 credits to buy ($420) |
| 50,000 | 5 | 250,000 | 334 | 72,500 | 66,800 | 1,250 | 140,550 | 5,000 included, plus 136,000 credits to buy ($2,720) |

Domains for Kenso inboxes come on top, about $13 each the first year, then $16 a year, unless you bring your own.

## Rate card

The plan is the only line billed in dollars. Everything else is credits. 1 credit = $0.02. Small units are quoted per 1,000.

| Group | Action | What | Price | Unit | Billing | Note |
| --- | --- | --- | --- | --- | --- | --- |
| Data and AI | `email_found` | Valid email found | 1 credit ($0.02) | per valid email found | Per use | Success only. Uploaded emails and emails found with your own provider key are free. |
| Data and AI | `ai_qualification` | AI qualification | 50 credits ($1) | per 1,000 contact rows qualified | Per use | Segmentation and scoring included. |
| Data and AI | `ai_personalization` | AI personalization | 300 credits ($6) | per 1,000 contact rows personalized | Per use | Includes custom AI flows and AI variables. |
| Data and AI | `campaign_build` | AI Campaign build | 100 credits ($2) | per $1 of model spend | Per use | 2x model cost. Paid plans get 1 free build per billing month (up to $5 of model cost). A typical build is about 150 credits ($3). |
| Data and AI | `reply_assist` | Reply assist | 100 credits ($2) | per $1 of model spend | Per use | 2x model cost, capped per run. |
| Data and AI | `autonomous_reply` | Autonomous reply agent | 100 credits ($2) | per $1 of model spend | Per use | 2x model cost, capped per run. |
| Data and AI | `studio_link` | Studio page | 1 credit ($0.02) | per published page | Per use | Person links are free. |
| Sending | `extra_sends` | Extra sends | 25 credits ($0.50) | per 1,000 sends beyond the 200,000 included | Per use | On Free, every send. |
| Infrastructure | `ken_inbox_monthly` | Kenso inbox (Google or Outlook) | 200 credits ($4) | per inbox per month | Monthly |  |
| Infrastructure | `prewarmed_inbox` | Prewarmed inbox | 300 credits ($6) | per inbox, one time | One time | Surcharge on top of the monthly inbox price. |
| Infrastructure | `azure_domain_monthly` | Azure domain | 2,500 credits ($50) | per domain per month | Monthly | Up to 50 inboxes per domain. |
| Infrastructure | `smtp_domain_monthly` | Kenso SMTP domain | 1,500 credits ($30) | per domain per month | Monthly |  |
| Infrastructure | `domain_registration` | Domain registration | Registrar price + 3%, rounded up to the dollar, x 50 credits | per domain, year 1 | One time | Paid upfront in credits, no refunds. |
| Infrastructure | `domain_renewal` | Domain renewal | Registrar price + 3%, rounded up to the dollar, x 50 credits | per domain, each anniversary | Yearly | Same formula on the renewal price. |
| Infrastructure | `linkedin_account_monthly` | LinkedIn account | 1,500 credits ($30) | per connected account per month | Monthly |  |

Example: a .com at $12.50 is $13 after the 3% markup (rounded up), so 650 credits ($13). Its $15 renewal is 800 credits ($16) a year.

Credits for Kenso inboxes, domains and LinkedIn accounts are reserved each month.

- **$20 per 1,000 credits.** Buy any number of packs. Bought credits never expire.
- **5,000 credits included every month.** Comes with Kenso Platform. Unused included credits roll over one month.

### Included on Kenso Platform, no credits

On Kenso Platform, unlimited or free:

- Contacts
- Workflows
- Seats (users)
- Workspaces
- Your own inboxes and domains
- Basic warmup
- Kenso database search, company and person enrichment (emails Ken finds cost 1 credit each)
- Email verification of uploaded lists
- Support, onboarding and workspace-setup agents
- Emails you upload or find with your own provider key

Fair-use rate limits apply.

## Out of credits and auto top-up

- Data, AI and extra sends stop.
- Starting a campaign build needs credits, unless it is your free monthly build.
- Cold sending continues within your included sends, and warmup keeps running.
- The app shows: "You're out of credits. Buy credits to continue."
- If credits run out mid-build, the first build to run out in a billing month still finishes and Kenso covers the overrun. Any other build running at the same time pauses until you add credits.
- If a Kenso inbox or domain renewal goes unpaid, cold sends from it pause. Warmup continues for 14 days, then pauses. An unpaid LinkedIn account pauses its outreach until it is paid.

Off by default. Turn it on and Kenso buys 5,000 credits ($100) when your available credits (balance minus what is reserved) drop below 1,000. You can change the threshold.

Default auto top-up rule: below 1,000 credits available, buy 5,000 credits ($100).

## How Buy works

- **Buy Kenso Platform** opens Kenso app sign-up with `plan=platform&period=monthly` (or `quarterly` / `annual`). After sign-up the app opens hosted Stripe checkout for the plan.
- **Start free** opens the app's Get early access sign-up. The new workspace is on Free with 1,000 credits, no card.
- **Get my price** opens the done for you quote at [/done-for-you#quote](/done-for-you#quote): a fit score and your price per held meeting. Or [book a call](https://cal.com/cristian-frunze/demo).
- The website never takes payment itself.

## Pricing questions.

Still unsure which one fits? Book a call and we'll tell you straight.

### Which option is right for me?

Free if you want to try Kenso on your own inboxes first. Kenso Platform if someone on your team will run outbound and you want the lowest cost. Done for you if you want our team to run it and pay per result. Done for you is for B2B companies with 10+ paying customers.

### What is a credit, and do credits expire?

A credit is $0.02. Prices show credits and dollars, for example 3,000 credits ($60). Anything that costs less than a credit per unit is quoted per 1,000.

Credits come in packs of 1,000 for $20, any quantity. Purchased credits never expire. Included credits roll over one month: they expire at the end of the next billing month. Quarterly and annual plans still get their credits monthly.

### What does Free include?

1,000 credits once, no card. Free workspaces can launch campaigns and send from your own inboxes. Every send costs credits from the first one: 25 credits ($0.50) per 1,000.

Free has no free AI Campaign. Kenso inboxes, domains and LinkedIn accounts need Kenso Platform.

### What happens when I run out of credits?

Data, AI and extra sends stop. Cold sending continues within your included sends, and warmup keeps running.

Auto top-up is off by default. Turn it on and Kenso buys 5,000 credits ($100) when your available credits drop below 1,000. You can change the threshold.

### How is the done-for-you price set?

Contact fees come first. Accounts contacts: $0.50 each in their first month, then $0.10 for each month they stay on your accounts page. They get full enrichment, signals and a custom Studio page. We never bill more of them than the volume we agree on the pricing call. Campaign leads: $0.05 each, charged once, in the month we first reach them by email, LinkedIn or call. A contact never pays both. The minimum is $500 a month, on contact fees only. Results come on top. The term is 3 months, and the first 3 months' minimum, $1,500, is paid upfront. No domain fee.

On top, you pay a fixed price for every result. For most companies that is a held meeting with a buyer that matches your ICP: $75 to $1,900, set by your deal size, your fit score and who's in the meeting. Better fit, lower price. A meeting with an influencer is 50% of the decision-maker price, $75 minimum. No-shows are free.

### How does billing work for agencies?

Unlimited workspaces. Credits pool at your agency (billing) workspace. New client workspaces start with a 0-credit monthly cap, so set one before they can spend.

There is no per-client or per-inbox fee. Connect as many of your own inboxes and domains as you want. Kenso inboxes cost credits, as on the rate card.

### Can I switch plans or cancel?

Yes. Upgrades apply right away; downgrades and cancellations take effect at the end of your current period, so you're never cut off mid-campaign. You keep everything you've built - campaigns, leads, and copy stay in your account.

For two weeks after you cancel, we keep your inboxes and domains live and forward every reply straight to you, so you can finish your active campaigns and move your leads over.

### What results should I realistically expect?

Our own agency benchmarks - around 7 meetings per 10,000 contacts, a 3% reply rate versus the 1% industry norm, with roughly 30% of those replies positive. They're what's possible, not a promise: your offer and your copy move the number more than anything we do, so we don't guarantee results.

### I'm already a customer. What changes?

You keep your current price for 12 months and get monthly credits based on your plan, at least 5,000 a month. Changing plan ends both the price and the monthly credits.

### Who owns the domains I send from?

You send from dedicated sending domains, not your main company domain. Domains you bring, or register yourself, stay yours if you leave.

Domains registered in the Kenso app stay on our registrar account for the life of the workspace, paid in credits at registrar + 3%. They do not transfer; we keep them live for two weeks after you cancel so you can migrate.

## Related
- [Done for you](/done-for-you)
- [Get your price](/done-for-you#quote)
- [LinkedIn multichannel](/linkedin-outreach)
- [Features](/features)
- [How it works](/how-it-works)
- [Compare competitors](/compare/clay)
- [Book a call](https://cal.com/cristian-frunze/demo)