Ken AI
Ken Core
- $597
Ken Core plan
Core at 5,000 leads / mo (VIP is $4,597/mo at the same software limits)
- Included
Leads
5,000 included
- Included
Emails per day
1,000/day included. Ken-provisioned mailboxes sized by type (Google/Outlook typically 25/day, Azure typically 5/day)
- Included
Inboxes (mailboxes)
Included - Ken provisions and manages sending inboxes for your daily volume
- Included
LinkedIn multichannel seats
5 seats included (connection requests, messages, profile visits + email in one sequence)
- Included
Email verification
Included
- Included
AI qualification
Included
- Included
AI personalization
Included
- Included
AI segmentation
Included
- Included
AI quality check
Included
- Included
Placement tests and monitoring
Included
- Included
Email warmup
Included
Artisan
Enterprise (extrapolated)
- $2,200
Artisan Enterprise (extrapolated)
110,000 credits x $0.02 / credit (Employee $600 / 30,000 credits) = $2,200
- Included
Campaign credits
110,000 credits needed (5,000 leads x 22 credits / lead) - priced via Employee unit rate above
- Included
AI personalization and replies
included in Artisan credits
- $16
Sending domainsthey don't advertise this
13 domains x $15 / yr = $16 / mo
- $148
Inboxes (mailboxes)they don't advertise this
37 inboxes x $4 / mo = $148
- $79
LinkedIn multichannel (HeyReach)
1 LinkedIn sender x $79 / mo (HeyReach Growth monthly - Instantly/Smartlead have no native LinkedIn outreach)
- Artisan is billed annually - no monthly or quarterly billing
- exceeds Employee - requires custom pricing, shown as extrapolation
Pricing shown is the self-serve startup view (Free, Intern, Employee, Enterprise). Artisan also sells larger quote-based plans (Team ~2,500 leads contacted/mo, Scale ~6,000, and custom Enterprise) that are not priced publicly on that ladder. LinkedIn multichannel parity is modeled as HeyReach at $79/sender for stack TCO.
What Artisan is
Artisan is an AI SDR platform built around Ava, an autonomous agent that finds leads, personalizes outreach, sends, and handles replies. Usage is metered in credits (about 22 credits per person contacted for end-to-end cold email). Self-serve startup plans include Intern at $250/mo and Employee at $600/mo, both billed annually, with larger Team and Scale plans sold as custom quotes. Mailboxes and phone numbers are billed separately on top of the plan.
When they are the right call: Choose Artisan when you want a fully autonomous AI SDR (Ava) that owns the motion end to end - research, personalization, sending, and replies - and you are comfortable with credit-based usage and annual contracts. It fits teams that prefer agent automation over assembling a human-supervised stack.
Where Ken fits
Choose Ken when you want human-in-control cold email: a large lead database, AI that assists qualification and personalization with explicit human review, and domains plus inboxes included in the plan. It fits teams that care about deliverability ownership and transparent, volume-based pricing without credit math.
The honest tradeoffs.
Artisan
Strengths
- True AI SDR positioning - Ava can run research, outreach, and replies as an agent rather than a pure sending tool
- Credits bundle enrichment, personalization, and autonomous replies into one ~22-credit-per-person rate
- Self-serve Intern and Employee tiers with a free tier for lead discovery and research
- HubSpot sync and power-dialer options for teams that want CRM and phone in the same motion
Tradeoffs
- Plans are billed annually - no public monthly or quarterly self-serve option on the startup view
- Mailboxes and phone numbers are billed separately; public dollar prices are not listed
- Volume above Employee moves into custom Enterprise / quote-based Team and Scale pricing
Ken AI
Strengths
- All-in-one platform: 300M+ leads, verification, AI assist, warmup, placement tests, and unified inbox
- Sending domains and inboxes included - no separate mailbox bill for core infrastructure
- Core $597/mo and VIP $4,597/mo with monthly or quarterly billing (16% off on Core)
- Human-in-control model - you review and approve copy and targeting rather than delegating sends to an autonomous agent
Tradeoffs
- Not a fully autonomous AI SDR agent like Ava - you keep control of copy and targeting; LinkedIn is multichannel outreach, not an auto-SDR phone agent
- Newer product relative to established AI SDR brands, so brand recognition may lag in some segments
At a glance.
| Artisan | Ken AI | |
|---|---|---|
| Starting paid plan | Intern $250/mo billed annually (12K credits, ~550 leads contacted/mo) | Core $597/mo, VIP $4,597/mo at the same software limits |
| Mid self-serve plan | Employee $600/mo billed annually (30K credits, ~1,400 leads contacted/mo) | Core extras volume-priced; VIP $4,597/mo at the same software limits |
| Usage model | ~22 credits per person contacted (end-to-end campaign) | Priced by leads contacted; AI qualification and personalization included |
| Lead database | Included in credit-based discovery (and larger quote plans claim 250M+ contacts) | 300M+ lead database included on paid plans |
| Sending infrastructure | Mailboxes billed separately (public prices unlisted); 14-day warmup on Artisan mailboxes | Domains and inboxes included in plan pricing |
| AI / personalization | Included in Artisan credits (personalization and autonomous replies) | AI qualification, segmentation, personalization, and quality check included |
| Billing period | Annual contracts on published self-serve tiers | Monthly or quarterly (16% off on Core; no public annual) |
| Free tier | 300 credits/mo; lead discovery and research, no campaigns | No public Free plan - book a call or buy Core/VIP |
| LinkedIn multichannel | AI SDR multichannel pitch; for pure LinkedIn seat automation teams often still add tools like HeyReach at $79/sender | 5 seats included on Core and VIP; extra seats $30–$15/mo by volume |
The math, in full.
Worked at 10,000 leads / month, monthly billing. Every figure below is editable in the calculator above.
Artisan: line by line
Artisan Enterprise (extrapolated)
220,000 credits x $0.02 / credit (Employee $600 / 30,000 credits) = $4,400
Campaign credits
220,000 credits needed (10,000 leads x 22 credits / lead) - priced via Employee unit rate above
AI personalization and replies
included in Artisan credits
Sending domains
25 domains x $15 / yr = $31 / mo
Inboxes (mailboxes)
73 inboxes x $4 / mo = $292
LinkedIn multichannel (HeyReach)
1 LinkedIn sender x $79 / mo (HeyReach Growth monthly - Instantly/Smartlead have no native LinkedIn outreach)
- Artisan is billed annually - no monthly or quarterly billing
- exceeds Employee - requires custom pricing, shown as extrapolation
Ken: line by line
Ken Core plan
Core at 10,000 leads / mo (VIP is $4,597/mo at the same software limits)
Leads
5,000 included, plus 5k extra
Emails per day
1,000/day included. Ken-provisioned mailboxes sized by type (Google/Outlook typically 25/day, Azure typically 5/day)
Inboxes (mailboxes)
Included - Ken provisions and manages sending inboxes for your daily volume
LinkedIn multichannel seats
5 seats included (connection requests, messages, profile visits + email in one sequence)
Email verification
Included
AI qualification
Included
AI personalization
Included
AI segmentation
Included
AI quality check
Included
Placement tests and monitoring
Included
Email warmup
Included
Assumptions and sources
- Emails per lead4 emailsKen standard 4-step cold-email sequence
- Emails per inbox per day25 emails / inbox / dayConservative deliverability-safe send rate per mailbox
- Inboxes per domain3 inboxes / domainCommon cold-email setup (3 inboxes per sending domain)
- Domain price15 $ / domain / yrTypical registrar cost for a sending domain (e.g. Instantly sells domains at $15 / yr)
- Inbox price4 $ / inbox / moTypical mailbox cost (e.g. Google Workspace seat)
- Sending days per month22 daysWeekdays only (no weekend sends)
- LinkedIn seats (HeyReach)1 seatsHeyReach Growth $79/sender/mo ($63 annual) - typical stitch for Instantly/Smartlead multichannel (verified 2026-07-24)
- Credits per lead contacted22 creditsArtisan pricing page: ~22 credits per person contacted; estimator shows 100 prospects = 2,200 credits
Artisan pricing sources
- Artisan pricing page - Self-serve startup tiers Intern/Employee + credit estimator (verified 2026-07-24)
- Artisan mailbox documentation - Mailboxes billed separately; public dollar prices UNCONFIRMED - calculator uses shared domain/inbox defaults
Pricing verified 2026-07-24.
Frequently Asked Questions
Straight answers on Artisan vs Ken - fit, pricing, and when each wins.
Both aim at AI-assisted outbound. Ken is a full outreach platform with transparent volume pricing, human-led frameworks, and optional done-for-you. Artisan packages an AI SDR persona with credit-based plans - compare fit based on control, pricing clarity, and whether you want self-serve vs autonomous agent branding.
See the real cost for yourself.
Book a call, or buy Core ($597/mo) or VIP ($4,597/mo) on the pricing page.