EmailBison is for high-volume sending.Ken is for the whole outbound motion.

EmailBison sells one sending plan: 500,000 emails a month on dedicated IPs for $599/mo. Ken puts lead data, AI, verification, sending, and LinkedIn in one plan plus credits. Use the calculator below to see both at the same volume.

Leads emailed per month5,000
1K100K+
Save $417/mo (48%)

Ken AI

Ken Platform

  • Ken Platform plan

    $200/mo billed monthly. Includes 200,000 sends and 5,000 credits a month

    $200
  • Leads (qualified, email found, personalized)

    5,000 leads x 1.45 credits (3 rows qualified + 1 valid email + 1 personalization) = 7,250 credits ($145)

    $145
  • Ken inboxes

    37 inboxes x 200 credits ($4) / mo = 7,400 credits ($148)

    $148
  • Sending domains

    13 domains x 800 credits / yr ($15 .com renewal + 3%, rounded up to $16) / 12 = 867 credits ($17.34)

    $17
  • LinkedIn accounts

    1 account x 1,500 credits ($30) / mo = 1,500 credits ($30)

    $30
  • Sends

    20,000 sends a month, within the 200,000 included

    Included
  • Included monthly credits

    5,000 credits ($100) come with the plan and are used first

    -$100
  • Rounding up to whole credit packs

    12,017 credits beyond the included, bought in 1,000-credit packs: 13 packs ($260); the other 983 credits carry into next month

    $20
  • Email warmup

    Basic warmup, unlimited

    Included
  • Verification of uploaded lists

    Unlimited. Fair-use rate limits apply.

    Included
  • AI segmentation and scoring

    Bundled with AI qualification

    Included
  • AI quality check

    Spam and quality check on every email

    Included
  • Placement tests and monitoring

    Included

    Included
  • Users and workspaces

    Unlimited

    Included
Total per month$460

EmailBison

Base Plan

  • EmailBison Base Plan

    Base Plan $599 / mo covers 20,000 of 500,000 emails

    $599
  • Lead data

    Not sold on EmailBison's pricing page - bring your own lists (cost depends on your source, not modeled)

    Not included
  • Email verification

    Not listed on EmailBison's pricing page - not modeled

    Not included
  • AI qualification (external API)

    5,000 leads x $1 / 1k = $5, for the AI work Ken does in-platform - external AI API cost, not billed by EmailBison

    $5
  • AI segmentation (external API)

    5,000 leads x $0 / 1k = $0, for the AI work Ken does in-platform - external AI API cost, not billed by EmailBison

    Skipped
  • AI personalization (external API)

    5,000 leads x $6 / 1k = $30, for the AI work Ken does in-platform - external AI API cost, not billed by EmailBison

    $30
  • AI quality check (external API)

    20,000 emails x $0 / 1k = $0, for the AI work Ken does in-platform - external AI API cost, not billed by EmailBison

    Skipped
  • Sending domainsthey don't advertise this

    13 domains x $15 / yr = $16 / mo

    $16
  • Inboxes (mailboxes)they don't advertise this

    37 inboxes x $4 / mo = $148

    $148
  • Email warmup

    Included (warmup with bounce protection)

    Included
  • LinkedIn multichannel (HeyReach)

    1 LinkedIn sender x $79 / mo (HeyReach Growth monthly - Instantly/Smartlead have no native LinkedIn outreach)

    $79
Total per month$877

EmailBison lists one plan, $599/mo for 500,000 emails. Its pricing page does not sell lead data, verification, AI, mailboxes, domains, or LinkedIn, so this calculator adds what you would bring: external AI API cost for the AI work Ken does in-platform, inboxes and domains at shared market defaults (editable), and HeyReach at $79/LinkedIn sender/mo for multichannel parity. Lead data and verification stay at $0 because their cost depends on your source, so the EmailBison total is a floor. Volume above 500,000 emails uses $599 per extra 500,000 (reported by third parties, not on the official page). Set LinkedIn seats to 0 for email-only.

What EmailBison is

EmailBison is a cold email sending platform. Its pricing page lists one plan, the Base Plan at $599 a month, with 500,000 emails per month, unlimited leads, workspaces, and teammates, dedicated IPs, warmup with bounce protection, an API, and a private Slack channel for onboarding and migration. Volume above 500,000 emails is sold as additional monthly buckets whose price is not published. The pricing page does not list lead data, AI personalization, verification, mailboxes, domains, or LinkedIn.

When they are the right call: Choose EmailBison when you already have lists, copy, and inboxes, send at high volume, and want dedicated sending IPs with unlimited workspaces and teammates for one flat monthly price. It fits agencies and operators who treat sending as its own layer and buy data and AI elsewhere.

Where Ken fits

Choose Ken when you want lead data, AI qualification and personalization, verification, domains, inboxes, warmup, sending, and LinkedIn in one product, paid with one plan plus credits on a public rate card, instead of a sender plus separate data, AI, and LinkedIn tools.

The honest tradeoffs.

EmailBison

Strengths

  • One flat plan: 500,000 emails a month for $599, with unlimited leads, workspaces, and teammates
  • Dedicated IPs for isolated sending infrastructure
  • Warmup with bounce protection and an API on the plan
  • Private Slack channel with 1:1 onboarding and migration help

Tradeoffs

  • Lead data, AI personalization, verification, mailboxes, and domains are not on the pricing page - you source them elsewhere
  • No published price for volume above 500,000 emails a month
  • Monthly pricing only, and no free plan or trial listed - every pricing CTA is Book a demo
  • No LinkedIn outreach listed - multichannel needs a separate tool

Ken AI

Strengths

  • Lead database, AI, verification, inboxes, and LinkedIn in the same app, paid from one credit balance
  • Platform $200/mo ($180/mo quarterly, $160/mo annual) with 200,000 sends and 5,000 credits a month. Monthly, quarterly (10% off) or annual (20% off).
  • Native LinkedIn at 1,500 credits ($30) per LinkedIn account a month
  • Start free with 1,000 credits. No card.

Tradeoffs

  • Fewer sends in the plan price: Platform includes 200,000 sends a month; extra sends are 25 credits ($0.50) per 1,000.
  • Sending is one part of Ken - teams that only want a raw high-volume sender with dedicated IPs may prefer a sending-only tool
  • Data and AI are metered in credits, so heavy enrichment costs more than the plan alone.

At a glance.

EmailBisonKen AI
Pricing modelBase Plan $599/mo with 500,000 emails a month; extra monthly buckets, price not publishedPlatform $200/mo ($180/mo quarterly, $160/mo annual) with 200,000 sends and 5,000 credits a month. Data, AI, Ken inboxes and LinkedIn accounts are credits at $0.02 on a public rate card.
Getting startedNo free plan or trial listed; Book a demoStart free with 1,000 credits. No card. Paid plans start at Platform, $200/mo.
Sends in the plan price500,000 emails a monthPlatform includes 200,000 sends a month; extra sends are 25 credits ($0.50) per 1,000.
Lead dataNot on the pricing page - bring your own lists (unlimited lead storage)300M+ database with unlimited search (fair-use rate limits apply); 1 credit per valid email found; uploaded emails free
Email verificationNot on the pricing pageUnlimited for uploaded lists (fair-use rate limits apply)
AI qualification and personalizationNot on the pricing page - bring your own toolingQualification 50 credits per 1,000 rows ($1); personalization 300 credits per 1,000 rows ($6)
Sending infrastructureDedicated IPs on the plan; mailboxes and domains not on the pricing page200 credits ($4) per Ken inbox a month; your own inboxes and domains are free
WarmupWarmup with bounce protection on the planBasic warmup unlimited
Seats and workspacesUnlimited teammates and workspacesUnlimited users and workspaces
LinkedIn multichannelNot listed - teams typically add HeyReach at $79/LinkedIn sender/moLinkedIn accounts are 1,500 credits ($30) each per month; users and workspaces are unlimited.
Billing optionsMonthly only - no quarterly or yearly option on the pricing pageMonthly, quarterly (10% off) or annual (20% off).

The math, in full.

Worked at 10,000 leads / month, monthly billing. Every figure below is editable in the calculator above.

EmailBison: line by line

  • EmailBison Base Plan

    Base Plan $599 / mo covers 40,000 of 500,000 emails

  • Lead data

    Not sold on EmailBison's pricing page - bring your own lists (cost depends on your source, not modeled)

  • Email verification

    Not listed on EmailBison's pricing page - not modeled

  • AI qualification (external API)

    10,000 leads x $1 / 1k = $10, for the AI work Ken does in-platform - external AI API cost, not billed by EmailBison

  • AI segmentation (external API)

    10,000 leads x $0 / 1k = $0, for the AI work Ken does in-platform - external AI API cost, not billed by EmailBison

  • AI personalization (external API)

    10,000 leads x $6 / 1k = $60, for the AI work Ken does in-platform - external AI API cost, not billed by EmailBison

  • AI quality check (external API)

    40,000 emails x $0 / 1k = $0, for the AI work Ken does in-platform - external AI API cost, not billed by EmailBison

  • Sending domains

    25 domains x $15 / yr = $31 / mo

  • Inboxes (mailboxes)

    73 inboxes x $4 / mo = $292

  • Email warmup

    Included (warmup with bounce protection)

  • LinkedIn multichannel (HeyReach)

    1 LinkedIn sender x $79 / mo (HeyReach Growth monthly - Instantly/Smartlead have no native LinkedIn outreach)

Ken: line by line

  • Ken Platform plan

    $200/mo billed monthly. Includes 200,000 sends and 5,000 credits a month

  • Leads (qualified, email found, personalized)

    10,000 leads x 1.45 credits (3 rows qualified + 1 valid email + 1 personalization) = 14,500 credits ($290)

  • Ken inboxes

    73 inboxes x 200 credits ($4) / mo = 14,600 credits ($292)

  • Sending domains

    25 domains x 800 credits / yr ($15 .com renewal + 3%, rounded up to $16) / 12 = 1,667 credits ($33.34)

  • LinkedIn accounts

    1 account x 1,500 credits ($30) / mo = 1,500 credits ($30)

  • Sends

    40,000 sends a month, within the 200,000 included

  • Included monthly credits

    5,000 credits ($100) come with the plan and are used first

  • Rounding up to whole credit packs

    27,267 credits beyond the included, bought in 1,000-credit packs: 28 packs ($560); the other 733 credits carry into next month

  • Email warmup

    Basic warmup, unlimited

  • Verification of uploaded lists

    Unlimited. Fair-use rate limits apply.

  • AI segmentation and scoring

    Bundled with AI qualification

  • AI quality check

    Spam and quality check on every email

  • Placement tests and monitoring

    Included

  • Users and workspaces

    Unlimited

Assumptions and sources

  • Emails per lead4 emailsKen standard 4-step cold-email sequence
  • Emails per inbox per day25 emails / inbox / dayConservative deliverability-safe send rate per mailbox
  • Inboxes per domain3 inboxes / domainCommon cold-email setup (3 inboxes per sending domain)
  • Domain price15 $ / domain / yrTypical registrar cost for a sending domain (e.g. Instantly sells domains at $15 / yr). Prices the competitor's domains only. Ken's domain line uses Ken's own price, about $13 each the first year, then $16 a year.
  • Inbox price4 $ / inbox / moTypical mailbox cost (e.g. Google Workspace seat)
  • Sending days per month22 daysWeekdays only (no weekend sends)
  • LinkedIn seats (HeyReach)1 seatsHeyReach Growth $79/sender/mo ($63 annual) - the usual LinkedIn add-on for Instantly and Smartlead users (verified 2026-10-12). Also sets Ken's LinkedIn accounts (1,500 credits ($30) each a month).
  • AI qualification1 $ / 1k leadsExternal AI API cost, not billed by the platform. Defaults to Ken's own rate for the same work: 50 credits ($1) per 1,000 rows qualified.
  • AI segmentation0 $ / 1k leadsExternal AI API cost, not billed by the platform. Defaults to $0 because Ken includes segmentation and scoring with AI qualification.
  • AI personalization6 $ / 1k leadsExternal AI API cost, not billed by the platform. Defaults to Ken's own rate for the same work: 300 credits ($6) per 1,000 rows personalized.
  • AI quality check0 $ / 1k emailsExternal AI API cost, not billed by the platform. Defaults to $0 because Ken includes the spam and quality check on every email.

EmailBison pricing sources

Pricing verified 2026-10-12.

Frequently Asked Questions

Straight answers on EmailBison vs Ken - fit, pricing, and when each wins.

For teams that want sending plus leads, AI personalization, verification, and LinkedIn in one product, yes. EmailBison is a sending platform with one flat plan; Ken covers the whole motion so you do not buy data, AI, inboxes, and a LinkedIn tool on the side.

See the real cost for yourself.

Start free with 1,000 credits. No card. Platform is $200/mo ($160/mo billed annually) with 200,000 sends and 5,000 credits a month.