Stage - Idea
Validate the Offer Before You Build It
The fastest way to test an idea is to pitch real buyers. Ken finds 1,000 people who match your imagined customer, free - then personalizes your pitch to each one. Replies are your market research.
10M+ emails sent in 2025 | 40+ B2B companies | 4x reply rates
10M+ emails sent in 2025 | 40+ B2B companies | 4x reply rates
[01] The Audience
Surveys lie. Inboxes do not.
Friends say your idea is great. Surveys get filled by people being polite. A cold email to a stranger who has the problem is the only cheap signal that tells the truth - if the pain is real, they reply. Ken gets you to that signal in days: describe the customer you imagine, and it finds 1,000 real ones to ask.
- 1,000
- free leads matching your imagined ICP
- 300M+
- contacts to test any hypothesis on
- $0
- to build the whole campaign
- 3%
- average reply rate across clients
sourced and verified before you spend anything
any industry, role, geography, or company size
you only pay if you decide to send
enough signal to validate or kill an idea fast
[02] Buying Signals
Test hypotheses, not just one pitch
Segmentation and real engagement turn validation into an actual experiment.
Segment by Persona
Pitch the same idea to operators and executives separately. Who replies tells you who the buyer actually is.
Segment by Industry
Run the pitch across three verticals in parallel. The one that replies twice as often is your beachhead.
Reply Sentiment Reveals the Truth
You do not need a demo to validate. Every reply is classified the moment it lands - interested, not interested, or out of office - so the real signal about the pain reaches you, not just noise.
Repeated Clicks Mark the Believers
A prospect who opens your pitch link more than once during a test is telling you something a survey cannot. Ken flags the repeat click so you know who to call first.
[03] Why Ken
Founder-grade outbound, before you have a company
AI QUALIFICATION
Describe the customer you imagine.
“Clinics that still take bookings by phone” or “agencies that list no automation tools on their site.” Ken's AI reads websites and LinkedIn to find companies matching the problem, not just an industry code.
AI PERSONALIZATION
A pitch that earns a real answer.
Every email references the prospect's actual business, so replies engage with your idea instead of ignoring a template. That is validation data you can trust.
EMAIL + LINKEDIN
No infrastructure to set up or burn.
Ken provides the sending domains, warmed inboxes, and deliverability monitoring. Your future company's domain stays clean while you experiment. Multichannel sequences add LinkedIn connection requests and messages on seats included with your plan.
From hypothesis to signal in a week
Describe the Customer
No website needed - just describe who you think has the problem. Ken turns it into targeting and finds 1,000 real matches, free.
Approve the Pitch
Ken drafts a short, honest sequence around the problem in your voice. You edit until it sounds like you, then approve.
Read the Replies
Pay to send, and replies get sentiment-tagged as they land. Book calls with the interested ones - those are your first customers or your best interviews.
Frequently Asked Questions
Yes. A website helps Ken draft your ICP automatically, but you can simply describe your target customer and offer in plain language. The campaign build - 1,000 sourced and verified leads with drafted emails - is free either way.
Your first 1,000 prospects are free
Describe the customer you imagine. Ken finds the real ones, writes the pitch, and lets their replies tell you the truth.
