Pipeline before your first sales hire.
Every startup faces the same choice: founder time, an expensive SDR, or an agency retainer. Ken is the fourth option - outbound run by Ken in one app you can watch, with every send waiting for your approval. Start free with 1,000 credits, or book a call.
Trusted by 1,000+ B2B companies











- SaaSRise
The math on your first SDR is brutal.
An SDR costs $80k+ loaded, takes months to ramp, and still needs data tools, a sequencer, and someone to manage deliverability. Most startups need pipeline before any of that pencils out. Ken runs the same motion - sourcing, qualifying, writing, sending, handling replies - for a fraction of one salary, and it is live this week, not next quarter.
- free credits to start
- 1,000
- no card; about 690 finished leads
- more meetings per 10k contacts
- 7x
- vs industry average - efficiency you can bank as runway
- days to a live enterprise-grade campaign
- 10
- the BetterUp build: 5,000 decision-makers, personalized
- paying members for SaasRise on Ken
- 260→370
- growth compounding from one outbound engine
Ken reacts to real engagement while big competitors guess.
Big competitors blast static lists. You act on every click and reply instead.
Repeated link clicks
A buyer who clicks your demo link twice in a week is telling you something. Ken flags it and can fire the next touch automatically or route them straight to your calendar.
Click dormancy, re-engaged
A prospect who went quiet after engaging does not just fall off. Ken re-approaches with a new angle before the thread goes cold, so early momentum is never wasted.
Reply sentiment, sorted
Every reply is classified the moment it lands - interested, not interested, or out of office - so your limited founder hours go only to conversations that matter.
Qualified to your ICP
Score every company against criteria a dropdown cannot express, like 'PLG SaaS with a free tier' or 'agencies with 10-50 staff'. Ken reads the site and LinkedIn so under-fit accounts never eat your send volume.
Enterprise outbound, seed-stage overhead.
The same data the big teams buy.
250M people and 24M companies from 10+ platforms, with triple-verified emails - the coverage of an enterprise data contract, without the annual commitment or per-seat math.
Founder-quality email at rep volume.
Ken learns your offer and voice into Knowledge, then personalizes every email from the prospect's real online presence inside human-written frameworks. In our 500k-email study it lifted engagement 127% - the difference between a startup that gets replies and one that gets ignored.
Deliverability handled by grown-ups.
Warm dedicated IPs, private warmup, alternative domains, spam-filter pre-checks. You will never debug DNS records at midnight or torch your domain learning the hard way. Multichannel sequences add LinkedIn connection requests and messages from LinkedIn accounts you connect on Ken AI.
How it works.
Paste your website
Ken drafts your ICP and offer from your site into Knowledge. Confirm it in under a minute and the build starts.
Approve your first campaign
Sourced, verified, qualified leads with personalized sequences in your voice - yours to review, edit, and approve in Today before anything sends.
Send, reply, repeat
Approve and launch, take the meetings, then scale the segments that work. Have our team run it once you want it off your plate.

If you’re going to outsource it, I think Ken AI is a very good option.
Founder of SaasRise, $169M exit for iContact, advisor to Instantly, Seamless.ai, Pipeline
Before working with Ken AI, I was using Instantly myself at a small volume with no idea what results I was getting.
When he reached out with a cold email, Cristian reminded me of myself when I was 18, I was in email and working at my first company, and I figured if anyone could figure it out, he would be able to figure it out.
They've done a great job at sourcing lead data, enriching that lead data, and creating AI-personalized messaging for many of the leads - we've gone from about 260 to 370 active paying members.
I think all B2B firms where the ACV is north of a few thousand dollars should be doing outbound email, and if you’re going to outsource it, Ken AI is a very good option.
Frequently Asked Questions
What teams ask before running outbound for Startup with Ken.
Run Ken first. It proves the ICP, message, and channel for a fraction of a salary - then your first sales hire walks into a working playbook, written down in Knowledge, with pipeline already flowing, instead of spending two quarters figuring it out on your dime.
Campaigns typically go live within days of setup, and replies start as sending ramps. Across clients, Ken books about 7x more meetings per 10k contacts than industry average - at startup volumes that usually means real conversations within the first weeks.
Change the targeting and Ken rebuilds - new segment, new copy, new campaign in parallel with the old one. Experiments tells you quickly whether the new ICP replies better than the last.
Yes. Send them a Share link to the weekly report: sends, opens, clicks, replies by sentiment, and meetings per segment on one branded page. A clean pipeline story for your next board update or fundraise.
Start free with 1,000 credits. No card. Ken AI is $200/mo with 200,000 sends a month. Once you have 10+ paying customers and your time is worth more elsewhere, our team can run it for you and you pay per held meeting.
Runway is time. Buy pipeline with less of it.
Book a call this week. Scale it when the replies prove the motion.