Ken
Industries · Software & Technology

Find IT buyers before the outage forces a switch.

1.7M+ verified contacts at companies buying IT services - Owners, IT Directors, and CFOs, precise enough to target by region and company size. Ken finds them, qualifies them against your ICP, writes the outreach, runs email and LinkedIn multichannel, and lands it in the inbox. Get early access or book a call to run it on your real leads.

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1.7M+ IT services buyers. Most switch only after something breaks.

MSP buying is reactive by nature - companies rarely re-evaluate IT support until an outage or breach forces the question, and by then it's a fire drill, not a sales conversation. Buying patterns are also intensely local, so a national list without geographic precision wastes most of its rows. Ken qualifies each company against your ICP with AI - company size, location, missing IT titles - on top of 1.7M+ IT services contacts, then personalizes every email around the specific risk of running without a dedicated IT lead.

IT services & MSP contacts
1.7M+
owners, IT directors, and CFOs, across 10+ source platforms
verification rounds per email
3x
65% of risky or invalid addresses filtered before you send
reply rate after switching to Ken
1.7% → 3.2%
measured in a 250,000-email deliverability test
free credits to start
1,000
no card; about 690 finished leads

React to real buyer interest.

No outage alert to wait for. Ken watches how a prospect engages with your outreach and scores the IT gap before anything sends.

Multi-click intent on MSP service menus and case studies

An IT Director who clicks your assessment or pricing link more than once is showing real intent. Ken flags it and can fire the next touch automatically or route them to you, so a warm MSP prospect never sits waiting.

Re-engage quiet IT decision-makers

A prospect who engaged with your outreach and then went quiet gets picked back up automatically. Ken re-approaches with a different angle - a different risk, a different service - before the thread goes cold.

Sort IT services & MSP replies the moment they land

Every reply is classified the moment it lands - interested, not interested, or out of office - and routed or handled automatically, so real IT conversations reach you and the noise does not.

Qualified to the gap

Score every company against criteria a dropdown cannot express - “150 employees with no internal IT department,” “growing team with no CISO title on LinkedIn.” Ken reads each company's site and team so under-fit accounts never enter the sequence.

Built for a market that's hyper-local and reactive.

AI qualification

Filter for the exact gap, not a generic company list.

“Companies with 20-200 employees near Austin with no internal IT department” isn't a filter any generic tool offers. Ken's AI reads each company's site and team and scores it against your actual ICP - our clients report under 10% unqualified leads.

Segmentation

Local and risk-based messaging without building ten lists by hand.

MSP pitches blur together when they all say “we do IT support.” Segment by region, company-size band, and compliance trigger so each group gets a message built around its specific risk, run as parallel campaigns from one ICP.

AI personalization

Emails that name the risk, not the service list.

Buyers who haven't been burned yet ignore generic MSP pitches. Ken writes from real prospect data - company size, location, and the specific IT gap - inside human-written frameworks. In our 500k-email study, Ken personalization lifted engagement 127% while generic AI copy dropped it 25%.

From ICP to booked meetings.

Three steps. Nothing sends until you approve.

  1. Describe your buyer

    Paste your website and Ken drafts your ICP and offer - or describe it yourself: region, company size, industry, compliance needs. Edit and confirm in under a minute.

  2. Review your campaign

    Ken sources IT services leads, qualifies each against your criteria, segments them by region and risk profile, and drafts personalized multichannel sequences in your voice. Nothing sends until you approve it in your queue.

  3. Send and take the meetings

    Approve and launch from your own inboxes, or from Ken inboxes on Ken AI. Replies get sentiment-tagged, positives reach you instantly, and meetings land on your calendar.

Frequently Asked Questions

What teams ask before running outbound for IT Services & MSPs with Ken.

Ken Search covers 1.7M+ contacts at companies buying IT services and consulting - owners, IT directors, office managers, and CFOs - inside Ken's database of 250M people and 24M companies. Slice them by region, company size, industry, and AI-qualified fit to find companies without a dedicated IT lead.

Your buyers are 1.7M contacts deep.

Build a campaign on your exact IT services ICP. Get early access or book a call. Campaigns are sourced, verified, qualified, and written. Send when you like what you see.

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