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Industries - Software & Technology

Find IT Buyers Before the Outage forces a switch

1.7M+ verified contacts at companies buying IT services - Owners, IT Directors, and CFOs, precise enough to target by region and company size. Ken finds them, qualifies them against your ICP, writes the outreach, runs email and LinkedIn multichannel, and lands it in the inbox. Build your first campaign free.

Example searches

10M+ emails sent in 2025 | 40+ B2B companies | 4x reply rates

BetterUpEmissaryKrooloMagellanPerformance Health PartnersPoseidon CLMBetterUpEmissaryKrooloMagellanPerformance Health PartnersPoseidon CLM
Real Estate APIRoomCheckingSoar GrowthXIVXZenarmorReal Estate APIRoomCheckingSoar GrowthXIVXZenarmor

[01] The Audience

1.7M+ IT services buyers. Most switch only after something breaks.

MSP buying is reactive by nature - companies rarely re-evaluate IT support until an outage or breach forces the question, and by then it's a fire drill, not a sales conversation. Buying patterns are also intensely local, so a national list without geographic precision wastes most of its rows. Ken qualifies each company against your ICP with AI - company size, location, missing IT titles - on top of 1.7M+ IT services contacts, then personalizes every email around the specific risk of running without a dedicated IT lead.

1.7M+
IT services & MSP contacts

owners, IT directors, and CFOs, across 20+ source platforms

3x
verification rounds per email

65% of risky or invalid addresses filtered before you send

1.7% -> 3.2%
reply rate after switching to Ken

measured in a 250,000-email deliverability test

1,000
free leads to start

build and preview the whole campaign before paying

[02] Buying Signals

React to Real Buyer Interest

No outage alert to wait for. Ken watches how a prospect engages with your outreach and scores the IT gap before anything sends.

Multi-click intent on MSP service menus and case studies

An IT Director who clicks your assessment or pricing link more than once is showing real intent. Ken flags it and can fire the next touch automatically or route them to you, so a warm MSP prospect never sits waiting.

Re-engage quiet IT decision-makers

A prospect who engaged with your outreach and then went quiet gets picked back up automatically. Ken re-approaches with a different angle - a different risk, a different service - before the thread goes cold.

Sort IT Services & MSPs replies the moment they land

Every reply is classified the moment it lands - interested, not interested, or out of office - and routed or handled automatically, so real IT conversations reach you and the noise does not.

Qualified to the Gap

Score every company against criteria a dropdown cannot express - “150 employees with no internal IT department,” “growing team with no CISO title on LinkedIn.” Ken reads each company's site and team so under-fit accounts never enter the sequence.

[03] Why Ken

Built for a market that's hyper-local and reactive

AI QUALIFICATION

Filter for the exact gap, not a generic company list.

“Companies with 20-200 employees near Austin with no internal IT department” isn't a filter any generic tool offers. Ken's AI reads each company's site and team and scores it against your actual ICP - our clients report under 10% unqualified leads.

SEGMENTATION

Local and risk-based messaging without building ten lists by hand.

MSP pitches blur together when they all say “we do IT support.” Segment by region, company-size band, and compliance trigger so each group gets a message built around its specific risk, run as parallel campaigns from one ICP.

AI PERSONALIZATION

Emails that name the risk, not the service list.

Buyers who haven't been burned yet ignore generic MSP pitches. Ken writes from real prospect data - company size, location, and the specific IT gap - inside human-written frameworks. In our 500k-email study, Ken personalization lifted engagement 127% while generic AI copy dropped it 25%.

From ICP to booked meetings

Three steps. The first two are free.

Describe Your Buyer

Paste your website and Ken drafts your ICP and offer - or describe it yourself: region, company size, industry, compliance needs. Edit and confirm in under a minute.

Review Your Campaign

Ken sources up to 1,000 IT services leads, qualifies each against your criteria, segments them by region and risk profile, and drafts personalized multichannel sequences in your voice. Nothing sends until you approve.

Send and Take the Meetings

Pay to send and your campaign goes out on Ken's infrastructure. Replies get sentiment-tagged, positives reach you instantly, and meetings land on your calendar.

Frequently Asked Questions

Ken Search covers 1.7M+ contacts at companies buying IT services and consulting - owners, IT directors, office managers, and CFOs - inside a 300M+ contact B2B database. Slice them by region, company size, industry, and AI-qualified fit to find companies without a dedicated IT lead.

Your buyers are 1.7M contacts deep

Build a campaign on your exact IT services ICP free - sourced, verified, qualified, and written. Send it when you like what you see.