Industries - Software & Technology
Content and ads fill seats. Still no outbound that books L&D contracts, team seats, or institutional demos.
Corporate training, B2B cohorts, cert and CE providers, institutional edtech - not $49 consumer courses. You already own the warm funnel. Ken builds a campaign on 1,000 exclusive L&D, team-seat, compliance, and institutional buyers outside that list - qualified with a visible why, written in your voice - in about 2 minutes. Free, no call, no card. You only pay to send.
Example searches
- L&D directors at US manufacturers with 200-1000 employees
- Heads of talent development at healthcare systems, United States
- Compliance managers at accounting and CPA firms, 50-500 employees
- VP of sales enablement at B2B SaaS companies, United States
- Directors of workforce development at hospitals and health systems
- HR directors at logistics and trucking companies, 100-2000 employees
- Program directors at professional associations offering certification pathways
10M+ emails sent in 2025 | 40+ B2B companies | 4x reply rates
10M+ emails sent in 2025 | 40+ B2B companies | 4x reply rates
[01] The Audience
You already spend on content, ads, and events. None of that reaches cold B2B buyers.
Webinars, LinkedIn, Meta, and conference floors fill individual seats and some team deals from people who already almost know you. The L&D director at a 400-person manufacturer who never subscribed, never registered for your cohort webinar, and never walked your ATD booth stays invisible. Ken sources exclusive qualified buyers from LinkedIn and website data, shows why each one fits your program, and drafts the first touch - so outbound can run between launches and workshop weeks without another six-tool stack.
- 4%
- reply rate on Ken campaigns
- 1,000
- exclusive prospects built free
- $400B
- corporate training and L&D spend
- $16B
- spent on outside training products and services
with 20% click rate and 8 meetings per 10,000 contacts
qualified, segmented, and written in about 2 minutes
content libraries, L&D tech, trainers, consultants (Josh Bersin Company, 2026)
up 29% year over year inside a $102.8B US training budget (Training Magazine, 2025)
[02] Buying Signals
Ken reacts to how learning buyers actually engage
L&D, firm, and institutional buyers move slowly and get pitched constantly. Ken watches real engagement and scores fit in your buyer language before anything leaves approval.
Multi-click intent on curriculum demos and district case studies
When a prospect repeatedly clicks team-seat, corporate program, or demo pages, Ken flags them for follow-up so warm multi-seat interest does not sit in the same pile as cold opens.
Re-engage quiet education buyers
When click activity goes dormant after a cohort launch or workshop-cycle email, Ken can pause that lead or re-segment with a different angle instead of blasting the same sequence into a dead thread.
Sort Course Creators & B2B Ed-Tech replies the moment they land
Reply triage sorts real buying language - "send a proposal for 40 seats" vs "wrong person, try our L&D lead" vs "unsubscribe" - so conversations that move a contract reach you and noise does not.
Qualified With a Written Why
Criteria-based AI qualification runs in their buyer language: L&D gap on a careers page, no LMS vendor visible on site, compliance or HR title plus firm type and headcount. Every lead ships with a reason you can read before you approve a send.
[03] Why Ken
Built for high-ticket learning companies - not consumer course funnels
AI QUALIFICATION
Describe your buyer. See why each lead fits.
L&D director, 600-person logistics firm, no leadership program visible. Director of engineering at a 200-person SaaS company with no internal training track. Workforce-dev lead at an 800-person health system with no LMS vendor on the site. Ken scores from LinkedIn and website signals only and shows the why.
AI PERSONALIZATION
Emails that sound like a program lead, not a launch blast.
Learning brands live on authority. Ken writes subject, opener, and body from real titles, company footprint, and site language inside human frameworks - not another consumer waitlist pitch. In our 500k-email study, that personalization lifted engagement 127%.
EMAIL + LINKEDIN
Brand-safe send when you are ready to pay.
You teach professionals for a living - a spam-flagged send damages the authority your programs are priced on. You approve every sequence. Quality scoring filters spam patterns before anything leaves. Paid plans include owned sending infrastructure; Growth adds prewarmed domains so you are not replaying the Instantly or Apollo burn. In our placement test, moving clients onto that stack took inbox placement from 32% to 89%. Multichannel sequences can add LinkedIn connection requests and messages on seats included with your plan.
From buyer description to a campaign you can review
Three steps. The first two are free.
Describe Your Buyer
Corporate L&D, team-seat cohort buyers, bulk CE compliance managers, institutional program directors - paste your site or write it in plain language. Confirm in under a minute.
Review 1,000 Qualified Outreaches
Ken sources up to 1,000 matching people, qualifies each with a visible reason, segments by fit, and drafts personalized multichannel sequences in your voice. Nothing sends until you approve.
Pay Only When You Send
Starter is $200/mo (2,000 contacts) or Growth $750/mo (10,000, prewarmed domains, send day one). Email finding and delivery unlock on paid. Replies get sentiment-tagged so real team-seat and contract interest reaches you first.
Frequently Asked Questions
No. High-ticket B2B only - corporate training and L&D providers, cohort-based B2B courses, certification and CE providers, and institutional edtech. Solo Udemy-style consumer courses and pure K-12 school sales sit outside this ICP.
Build on 1,000 real B2B buyers. Free until you send.
Ken builds your campaign on 1,000 of your real B2B buyers in about 2 minutes - qualified with visible reasons, written for L&D contracts, team seats, CE packages, and institutional demos. Free, no call, no card. You only pay to send.
