Pricing
Ken is our productZoomInfo Pricing (2026): Plans, Costs and Free Plan
Beyond its free plan, ZoomInfo's plans are sold by quote or priced by usage, with no monthly plan price listed, as of Oct 17, 2026. It has a free plan: ZoomInfo Lite with 10 credits a month, plus a free trial (typically 7 days), no card.
Ken is our product. Every fact about other tools comes from their public pages on the date shown.
ZoomInfo Plans and Prices
In short ZoomInfo lists 5 plans: 1 with a public price, 3 sold by quote and 1 priced by usage with no list price (checked Oct 17, 2026).
| Plan | Monthly | Annual (per month) | Unit |
|---|---|---|---|
| ZoomInfo Lite | Free | Free | Flat |
| Includes10 contact credits a month, 25 with Community Edition; Search, exports, Chrome extension and mobile app; WebSights Lite: up to 10 website visitor reveals a day; Business email required; not open to current or past paid customers | |||
| Professional | Contact sales | Contact sales | Custom |
| IncludesMobile numbers and business emails; Chrome extension and mobile app; CRM integrations (HubSpot, Salesforce and more); AI email generation and intelligent dialing | |||
| Copilot Advanced | Contact sales | Contact sales | Custom |
| IncludesEverything in Professional; Buyer intent signals and website visitors; Account Fit Score, champion tracking and job-change alerts; Workflows for automated outreach, export to Outreach or Salesloft | |||
| Copilot Enterprise | Contact sales | Contact sales | Custom |
| IncludesEverything in Copilot Advanced; Real-time buyer intent and custom intent signals; Custom integrations and advanced workflows; Dedicated customer service manager and white-glove onboarding | |||
| GTM AI (API, MCP and CLI) | Not published | Not published | Usage tier |
| Includes1,000 data credits and 1,000 AI credits free at signup, no card; Data credits $0.38 each at the $1,000 spend tier; AI credits $0.05 each, flat rate; Search, lookup and find similar never use credits; Top-ups from $20, no contract or seat fees | |||
USD per unit per month, from ZoomInfo's pricing page, checked Oct 17, 2026.
Is There a Free Plan?
In short Yes. ZoomInfo Lite with 10 credits a month, plus a free trial (typically 7 days), no card.
The ZoomInfo Lite plan includes:
- 10 contact credits a month, 25 with Community Edition
- Search, exports, Chrome extension and mobile app
- WebSights Lite: up to 10 website visitor reveals a day
- Business email required; not open to current or past paid customers
Paid plans are sold by quote or priced by usage.
Hidden Costs and Limits
In short 6 costs and limits from ZoomInfo's public pages to check before you buy.
- Contact sales: Professional, Copilot Advanced and Copilot Enterprise have no public price. ZoomInfo quotes on features, number of licenses and credit usage.
- One credit is used per exported contact or company profile, whether from the platform, the Chrome extension or an integration's API call. Packages include a set number of monthly credits, and more can be added.
- Paid plans are billed annually and include a minimum number of seats; ZoomInfo says there is no standard monthly option.
- Add-ons: Streaming Intent is priced on keyword volume and account universe. CRM and other integrations carry a base install cost and need a minimum bulk credit purchase.
- Marketing packages (Marketing Demand with 75K credits, ABM Lite, ABM Enterprise with 150K credits) are also quote-only.
- Enterprise GTM AI packages (annual volume pricing, mobile phone data, SSO) are quoted by sales.
Is ZoomInfo Worth the Price?
In short Ken's view: ZoomInfo is worth it if your reps call as much as they email and need mobile and direct-dial numbers at scale.
Ken's view, from ZoomInfo's public pages. It is worth the price if:
- Your reps call as much as they email and need mobile and direct-dial numbers at scale.
- You run account-based plays on buyer intent and website visitor data.
- You want verified B2B data inside your own agents or apps, paid per record through an API or MCP server.
Limits to weigh against the price:
- No public prices for Professional, Copilot Advanced or Copilot Enterprise; every quote goes through sales.
- Paid plans are annual contracts with a minimum seat count; ZoomInfo says there is no standard monthly option.
- Intent data, website visitors and workflows start at Copilot Advanced, and Streaming Intent costs extra.
- The free Lite tier gives 10 credits a month and is closed to current or past paid customers.
Cheaper or Simpler Options
In short Ken is listed first: free to start, then $200 a month with unlimited seats. The table lists 3 other tools from the same category with a published starting price, cheapest first, each with the date we checked it.
| Tool | Starting price | Free plan | Checked |
|---|---|---|---|
| Ken(ours) | Free, then Platform at $200 a month, or $160 a month billed annually, unlimited seats | Yes: 1,000 credits once, no card | Oct 17, 2026 |
| Clearbit (HubSpot Breeze Intelligence) | $20 per seat a month (HubSpot Starter (Core Seat), monthly billing) | No | Oct 17, 2026 |
| RocketReach | $33 per seat a month (Essentials, billed annually; $69 on monthly billing) | Trial only | Oct 17, 2026 |
| Hunter | $34 a month (Starter, billed annually; $49 on monthly billing) | Yes | Oct 17, 2026 |
Starting price is the lowest published price on each tool's pricing page, on the date shown.
ZoomInfo sells annual, per-seat contracts with phone numbers and intent data, which Ken does not offer today. Ken Search covers 250M people and 24M companies with free search and 1 credit ($0.02) per valid email found, charged only on success, and Platform ($200/month) includes unlimited seats and Campaigns over email and LinkedIn in the same product.
Frequently Asked Questions
In short 4 common questions about ZoomInfo pricing.
How much does ZoomInfo cost per month?
Beyond its free plan, ZoomInfo's plans are sold by quote or priced by usage, with no monthly plan price listed, as of Oct 17, 2026.
Does ZoomInfo have a free plan?
Yes. ZoomInfo Lite with 10 credits a month, plus a free trial (typically 7 days), no card.
Is ZoomInfo cheaper annually?
ZoomInfo lists no monthly plan price (its plans are sold by quote or priced by usage), so there is no annual discount to compare.
What costs extra on ZoomInfo?
Add-ons: Streaming Intent is priced on keyword volume and account universe. CRM and other integrations carry a base install cost and need a minimum bulk credit purchase.
The new Ken opens to the waiting list in batches.
Related
- Ken vs other tools
Comparisons and pricing guides
- Ken vs ZoomInfo
- ZoomInfo alternatives
- Apollo.io pricing
From $49 per seat a month
- LinkedIn Sales Navigator pricing
From $89.99 per seat a month
- RocketReach pricing
From $33 per seat a month
- Seamless.AI pricing
Sold by quote
- Lusha pricing
From $37.45 a month
- Ken pricing
Free and Platform plans, credit prices
Sources
Changelog
- Page published with ZoomInfo prices checked on Oct 17, 2026.